The largest Primark store in Poland was opened in Wrocław. The sixth retail outlet will open in the fall. Although Primark has a lot of devoted fans, its development plans do not include opening stores in every major shopping center, as its competitors do.
The first Primark store in Poland was opened in 2020 in Warsaw’s Galeria Młociny. Although, due to low prices and quick exchanges of collections (fast fashion in all its glory), Primark is the favorite store of many, especially young people, the chain does not want to change to small and does not open stores in every major shopping center, like its competition.
Primark has opened a store in Wrocław
Shopping in the store of the Irish chain can be done outside Warsaw, in Katowice, Poznań and Kraków. On September 19, a store in Łódź will be opened, and on August 23, at 9 am, a crowd of customers entered the newest store – in CH Magnolia Park in Wrocław.
The opening of Primark in the capital of Lower Silesia attracted crowds, but the scenario from Krakow was not repeated, when buyers blocked traffic in the entire area. This is the largest store of this chain in Poland: it occupies 5,300 m2including 3,700 m2 is a commercial area. This is the area of approximately four typical discount stores.
The largest Primark store in the world is located in Birmingham, UK: it covers an area of 15,000 sqm. m2. It opened in 2019.
The price of fast fashion
The strength of the network is cheap clothes. You can buy T-shirts for a dozen zlotys and accessories for no more than PLN 10, which is a dream come true for every high school girl who likes novelties – even without a high pocket money, she can afford frequent shopping. Critics, however, point out the low quality of clothes, which can stretch, lose color after just a few washes, in a word – they can be thrown away.
At an expense of PLN 30 for trousers or PLN 15 for a T-shirt, it may not hurt the buyers, but due to the huge amounts of water needed to produce clothes, it is very harmful to the environment. A few years ago, the media also alarmed that clothes are made in factories in Bangladesh or India that do not meet any safety standards, and employees get a few dollars for a whole day’s work – such a success of “fast, cheap fashion”. Let there be no doubt: Primark is no infamous exception here. Many global brands outsource sewing for cheap, and accusations of supporting exploitation say that it is their middlemen in Asia who contract with sewing companies – this is not on the side of the headquarters in Madrid, New York or anywhere else.
The most tragic accident occurred in 2013. The Rana Plaza factory near Dhaka, Bangladesh collapsed. They were supplied with H&M, Primark, and Mango. Later, it also turned out that the clothes in Rana Plaza were sewn by the Polish company LPP, the owner of, among others, Reserved and Cropp brands.
1,135 people died in the disaster and over 2,500 were injured. injured. The investigation found that four of the eight floors of Rana Plaza were built without a permit. The building stood in a swamp, it was unstable.
41 people were charged with causing the deaths of employees.