Surprising data. Poles are looking for cheap apartments, but buy more expensive

Buying your own “M” is rarely a spontaneous decision. He is most often preceded by a long search period, during which potential buyers look at offers, compare locations and calculate costs. You can read a lot about local price trends on popular real estate portals on popular real estate portals.

Experts of the RynekPierwotny.pl portal took a closer look at such data on 1 sq m of searched offers and confronted it with sales results.

What apartment is Kowalski looking for?

Data Big Data RynekPierwotny.pl X FLTR are supplemented every month with the results of Internet users’ search results. The analysis prepared on this basis presents the results regarding August 2025, i.e. the latest available statistics.

– It is worth noting that we are talking about percentage data, which have been reduced to a sum of 100 percent. We must remember that a single Internet user often searches for premises from various price ranges (e.g. PLN 10,000-12,000/sq m and PLN 12,000–15,000/sq m). Therefore, without data correction, the sum of price ranges visible on the chart would be higher than 100 percent. – explains Andrzej Prajsnar, expert on the RynekPierwotny.pl portal.

Properly prepared information reflects the price differences between individual development markets. These differences also translate into search results.

– For example, in the Warsaw and Krakow market in August 2025. Definitely new apartments were most often sought for for 15,000-20,000 PLN/sq m. The same price range was also the most popular in the case of Gdańsk, but there the price distribution of searches looks more diverse – we will find new apartments with a given offer of a given offer less than PLN 10,000/sq m – notes the expert.

Gdańsk more expensive than Krakow, Łódź is looking for cheaper apartments

In Gdańsk, 22 percent searched apartments cost over PLN 20,000 per sq m, which brings this result to Warsaw (23 percent). Krakow was in third place – only 18 percent Offers exceeded PLN 20,000/sq m, which shows that the capital of Pomerania is currently more expensive than Krakow on the primary market.

Łódź stands out in terms of the prices of searched premises. In August, every fifth search concerned apartments below PLN 9,000 per sq m, i.e. those whose prices are usually found in the Łódź secondary market.

Search and sale of apartments

The results of searching for potential customers of development companies are interesting, but the actual sale of new apartments is the ultimate importance. That is why RynekPierwotny.pl experts also looked at the structure of the sale of new premises in terms of offer prices for 1 sq m. The analysis shows that in August this year. The distribution of prices of apartments sold in the six largest cities was similar to what Internet users were looking for.

– Of course, you need to be aware of the time shift. People looking for a new “M” in August can postpone their plans for the next future or implement the transaction in the following months – emphasizes Andrzej Prajsnar.

Indicates that the price distribution of searches and sales was in August this year. Similar, although some differences deserve attention.

– For example, in Łódź, apartments for 8000–9000 PLN/sq m, they sold clearly less often than the interest of Internet users could suggest. The opposite relationship concerned the new “M” in Łódź from a slightly higher price shelf (PLN 9,000-10,000/sq m). It is still relatively inexpensive apartments (also for a boat), but sometimes better located. On the other hand, in Krakow there was a large, in relation to sales, the August interest in new apartments for over PLN 20,000/sq m. Data Big Data Rynekpierwotny.pl X Flt will explain whether in the following months this situation will translate into the sale of more expensive apartments from Krakow – he sums up.