Shopping in the spirit of Scandinavian philosophy. New e-shop enters Poland
It operates in 1/3 of European countries, serves 2 million regular customers. It offers a wide range of almost 45 thousand items of the biggest known brands, as well as licensed products, including Danish, Swedish and Norwegian companies, in line with the spirit of Scandinavian philosophy. Coolshop will soon launch in Poland.
Over the past five years, Coolshop has almost tripled its revenue – from PLN 357.2 million in 2019 to almost PLN 1 billion in 2023. At the same time, it has also increased its equity by over 3.5 times, reaching PLN 106 million in the last fiscal year. Over the past five years, the company has invested PLN 70 million in real estate and equipment, of which PLN 30 million was invested last year alone. In addition to the online store, the brand also operates brick-and-mortar stores in some countries, including Norway and Sweden.
The leading online store from Scandinavia
The Coolshop online store, founded in Denmark in 2002 in a garage by brothers Mark and Mike Nielsen, fascinated by new technologies, is part of the Cool Group, which brings together 18 companies and organizations and 800 employees from 8 industries, operating in 14 countries. The group invests in retail, fashion, technology, business innovation, food products and the travel experience – both for leisure and professional development.
Coolshop is currently one of the leaders in the Scandinavian e-commerce market and is still developing dynamically. It operates in 9 markets covering ⅓ of Europe, serving 2 million regular customers. Poland will soon join its areas of operation, and consumers from Poland will be able to choose from almost 45 thousand products on coolshop.pl without a subscription, i.e. the need to pay a subscription in order to get discounts or access to additional services.
CoolUnite Foundation
– We want to constantly develop, which is why we are very happy to open our branch in Poland and to be able to provide customers with products from the largest brands, as well as Scandinavian companies that stand out for their commitment to simplicity, usability and unique design. We hope that Polish consumers will appreciate us – says Mark Nielsen, president and co-founder of Coolshop and Cool Group – Coolshop is the foundation of our business and we are extremely proud to be part of a group of many great companies. However, business, and therefore money, only becomes valuable when you spend it on others. That is why it is also worth mentioning our CoolUnite foundation, which helps sick and defenseless children.
The CoolUnite Foundation runs a special charity fund and supports children affected by illnesses, including in hospices or recreation centers for sick children, providing them with better experiences and contributing to the improvement of their daily lives. It cooperates with other aid organizations, public authorities and companies that have the same goal. In addition, since 2010, Cool Group has organized the Cool Car Race, in which unique sports cars take part, and the profit from participants’ contributions is entirely donated to CoolUnite. The record amount collected during one edition amounted to almost PLN 1.5 million.
