Easter boom on the labor market. Companies start recruiting

Just before Easter and weeks after Christmas, the labor market records a clear revival – the demand for seasonal and temporary employees can increase by up to 40 percent. Companies intensify recruitment, preparing for increased demand for products and services, as well as for the upcoming summer season peak. Which industries are looking for hands to work at this time?

Easter revival on the labor market

According to experts, intensive search for temporary employees start about three weeks before Easter, although in some industries they start in February. Smart Solutions HR data shows that the indicator of temporary recruitment during the holiday season is 35 percent. higher than the average for the entire first quarter.

– Easter is a quiet giant of seasonality. When everyone focuses on December, a recruitment sprint happens in March and April. In many industries, the demand for employees, often needed for – for a short time, but on a large scale – says Natalia MySkova, managing director at Smart Solutions HR.

According to the expert, the labor market at this time clearly accelerates and although it does not match the scale of the December Christmas peak, the data show that in some industries the demand for employees increases by up to 25-40 percent. Relative to months “out of season”.

Easter revival on the labor market – what industries are recruiting?

In April, the demand for employees in sectors such as trade, logistics (especially FMCG and e-commerce), food production, processing, gastronomy, hoteling, gardening and construction. Trade chains before Christmas increase the number of short -term jobs by up to 20-30 percent. Intensive operating modes start in production plants, often in a three -speed system. In logistics, courier companies and distribution centers record an increase in the number of shipments reaching 40 percent, which generates greater demand, including on category B drivers, warehousemen, machine operators, quality controllers and packagers.

– Easter is the second, after Christmas, the largest recruitment impulse, especially in industries such as FMCG, logistics and production. Many companies and employees notice the importance of the Christmas season, downplaying the Easter period, which is a big mistake – says MySkova.

Easter revival on the labor market – work not only for the season

The expert points out that although the Easter recruitment season is shorter than the December one, it is characterized by high intensity. In key industries, the demand for employees increases by an average of 25-40 percent, but this happens at a very fast pace. Such dynamics works in favor of both sides – employers quickly fill vacancies, and candidates have a chance to quickly gain employment.

– Employees can really quickly find an additional job, while employers – people who will match the company’s profile and will also stay in it after the Easter boom. In some industries, Easter is just an excuse. Companies are slowly starting to prepare for the summer season, looking for employees not only to perform “Easter works”, but for longer – notes MySkova.

As he indicates, many hotels and restaurants increase staff at this time by 15-20 percent, especially in tourist and agritourism regions-such an enlarged team works until the end of the holiday season.

-The number of inquiries about temporary employees also increases in the e-commerce sector. It is worth keeping this in mind and preparing for it properly – he concludes.