And built into the TV – how does it work?

In the 1940s, the first mathematical model of artificial neuron was described. A little later, because in 1958 Frank Rosenblatt developed a perceptron, the first working model of the neural network that could recognize the patterns. In 1986, David Rumelhart, Geoffrey Hinton and Ronald Williams presented an effective method of learning multi -layer neural networks: background propagation algorithm. These were the beginnings of artificial intelligence. Without them, there would be no everything that happened in the following years.

And with the development of processors’ computing power, access to large data sets and better algorithms of neural networks went much further – they became the basis of the so -called Deep learning. Server farms processed video and audio terabytes by comparing versions of the same materials in low and high resolution, learning the differences between them, creating a huge resulting database and finding various correlations.

Based on this data, filters correcting the levels of brightness, black or proportion were created. Filters, thanks to which today we can talk about the artificial intelligence built into TVs. About AI, which does not need a cloud.

The beginning of AI on Samsung TVs – 2018

The effect of this many years of history was the introduction of QLED 8K TVs in 2018 by Samsung, which used intelligent scaling technology to 8K – it works based on artificial intelligence and machine learning algorithms.

In the case of intelligent scaling up to 8K (upscaling) we have on QLED 8K TVs, but also on Samsung Neo QLED Mini LED 4K or Samsung OLED TVs from 2025, this process is even more complex than in previous models. The analyzed video materials are subjected to a process, which involves filling free spaces between pixels in a lower resolution material and their completion using special algorithms so that they fit into a large screen with higher resolution. To get the best quality, pixel colors are also improved and the image is sharpened. Video in 8K offers 4 times higher resolution than in 4K (3840 x 2160) and 16 times more than Full HD (1920 x 1080). With such a precise image display, every pixel matters. The more accurately it is reproduced, the more realism will see viewers on the screen.

Do we see it on the screen?

Artificial intelligence on Samsung TVs will take care of details, sharpen the details and improve their invoices in places where the lines are blurred after compressing the file.

Then – where necessary – pixels are moved on the edges and shaded, which makes the image clearer and clearer. The first, second, third plan will be visibly diverse. For example, if the text is shot along the edge, the video around the text is corrected to increase its readability.

In the video material in which the moon can be seen, the edge restoration function improves the details of the shade of the moon and increases the level of the black background, thus improving the contrast. The next process is the reduction of noise – it consists in eliminating static noise, which most often arise during compression or decompression of files. For example, they can be jumping points, square pixels, etc.

Not only a picture, also sound

The active voice amplifier function Pro analyzes the background sounds and when it detects noise from the environment, it will only increase the volume of dialogues, not the entire soundtrack. In addition, the AVA PRO function will ensure that we will never miss a word from the program or film. The sound of the sound following the object makes the sound effects more realistic, and the dialogues clearer, even in a loud environment. The sound of the motorcycle passing motor will move according to its direction of movement on the screen. If we want the graphics to be used instead of the black screen of the TV, we will be able to use AI to generate dynamic, personalized images ideally suited to their taste or occasion

A new era of TVs from AI

The year 2025 is the beginning of the new Samsung Vision AI TV era and the company’s new approach to AI tasks in entertainment. Now advanced artificial intelligence adapts image and sound settings to our individual preferences and is to ensure an unparalleled experience.

AI in Samsung TVs, each of us can also train for ourselves based on three basic types of content: film, sport and general. The procedure itself is extremely simple and every user can handle it. A friendly wizard conducts us through individual configuration steps presented successively, from resetting the settings and initial configuration of the AI ​​adaptation mode after changing the settings of the scenes for the Film, Sport and General category.

For example, to save your preferences for the Film category, in the windows displayed in each other, we select those scenes that are characterized by the best suited to our preferences to contrast, colors and their tone (temperature). We do the same in the case of other categories. From now on, the AI ​​built into the TV already knows how to optimize individual types of content so that the image parameters meet our expectations. When we watch the movie – the TV will automatically show the image in the settings that we like when we watch the sport, it will also recognize what the type of sport is and how, for example, the ball in rugby looks to start the algorithm that cares about its clear image during fast flight.

This is just an example of a few processes, with many that take place on the TV without connecting to the cloud. It is also the result of the progress made by Samsung in the field of AI technology, it well illustrates the development of processors supplying televisions of this brand.

It is enough to mention that devices belonging to the first generation TV 8K Samsung with AI’s capabilities – Excellence Line 8K series – they had Neural Quantum systems using 20 neural networks. In the second generation of processors, NQ4 AI Gen2, used on NEO QLED QN900C and QN800C TVs, the number of networks used increased to 64.

The current, latest generation of processors – Neural Quantum 8K Gen3 – already supports 512 such networks (these systems have been used on Samsung Neo QLED QN900D 2024). The NQ8 AI Gen3 processor has a 25 times higher neural network capacity than its predecessor and is characterized by excellent performance at NPU and GPU speeds, respectively two- and 2.2 times faster, and CPU works 30 % faster.